U.S. Should Prioritize English-Language Promotion

U.S. Should Prioritize English-Language Promotion

Disney is picking up steam in China, and in addition to bringing cartoon characters, theme parks, and Americana, it's also bringing the English language. U.S. policymakers should take notice.

During the next five years, Disney will spearhead a massive expansion of English-language schools in China, from a mere 11 today to 148 by 2015. According to Russell Hampton, president of Disney Publishing Worldwide, the expansion could deliver operating earnings of more than $100 million.

In other words, teaching English is good for business. But it can also deliver strategic benefits in terms of trade, public diplomacy and even military strength. That's why English-language programs should be given more priority in U.S. foreign policy.

Keep reading for free!

Get instant access to the rest of this article by submitting your email address below. You'll also get access to three articles of your choice each month and our free newsletter:

Or, Subscribe now to get full access.

Already a subscriber? Log in here .

What you’ll get with an All-Access subscription to World Politics Review:

A WPR subscription is like no other resource — it’s like having a personal curator and expert analyst of global affairs news. Subscribe now, and you’ll get:

  • Immediate and instant access to the full searchable library of tens of thousands of articles.
  • Daily articles with original analysis, written by leading topic experts, delivered to you every weekday.
  • Regular in-depth articles with deep dives into important issues and countries.
  • The Daily Review email, with our take on the day’s most important news, the latest WPR analysis, what’s on our radar, and more.
  • The Weekly Review email, with quick summaries of the week’s most important coverage, and what’s to come.
  • Completely ad-free reading.

And all of this is available to you when you subscribe today.